Exclusive to Adairs Utopia

Floaty florals, delicate watercolours, blissfully beautiful butterflies and botanicals… sound perfect? It is.

Adair’s exclusive new Utopia bed linen from Mercer + Reid is the very definition of its namesake: it’s the perfect quilt cover under which to drift away into delightful dreams of imaginary worlds and fantasy wonderlands.    

This quilt cover set is designed in-house by the Adairs designers, who spent weeks crafting this beautiful look. Using a mood board of images compiled from in-house trend boards and sites such as Pinterest and blogs, the design started out as a hand-painted illustration that was then scanned and further developed with specialist computer program, CAD.

The result is worth the effort… bed linen that is not only truly original, but soft, silky and feminine. Printed on 370 thread count cotton sateen, with coordinating European pillowcases and cushions, Utopia combines quality and elegance in a quilt cover set that will make your bedroom the perfect place.

Add a touch of whimsy with fresh flowers and accessories in soft pink, blue or purple tones to complete the look. 

Susan Avery's picture
Very pretty, got to love flowers and butterflies.
Pat Myers's picture
Lyn Freeman's picture
Such soft and pretty colours, ready for Spring and sunny days.
Sue's picture
I looked all over Perth at different covers for my daughter and this beautiful pattern just popped straight out at us instantly....it looks magical on her bed...and you could just float. Well done Adairs and your designers.
Adairs's picture

Thank you all for your positive feedback! We are very glad you love the Utopia bed linen. Stay tuned we have many more beautiful designs coming through this Spring! Thanks Adairs

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